Do I Need a Personal Brand?
Yep. Next question? Haha, seriously though, yes. There’s been tons of research on this, so don’t take my word for it.
However, that doesn’t mean that you have to be all over the interwebs all the time to make this happen. Some people need a lot of clients, some people (like me) limit the number of clients they take on for a variety of reasons.
You can’t be all things to all people, so be the right person for the right people.
Articles which cite some great research on Personal Brands: this one and one here, I was going to link to another interesting one on the Forbes website, but there were so many click-throughs it was a bit spammy. Take a mooch around the Personal Brand FAQs to see what I’m on about, and for more info on using imagery in your own brand (for freeeeee!!!), request to join my Facebook Group here.